Jeweller is published monthly, eleven times per year (excluding January) and each year we also publish two directories: The Annual Watch Guide and Supplier's Directory. Jeweller is also the official publication of the two Australian Jewellery Trade Fairs held in August (Sydney) and March (Brisbane). As a result Jeweller also publishes the official trade fair directories for each fair. The primary readership of the magazine is jewellery retailers - chain stores and independents. The secondary audience is suppliers to the retailers - ie companies that wish to market their products and services to retail buyers. Each issue contains regular features on local and international news, new products, tips on selling and opinion pieces. Jeweller also publishes regular Special Reports on specific product categories including: diamonds, pearls, gold jewellery, watches, silver and so on. The magazine also contains a regular report from the Chairman of the Jewellers Association of Australia (JAA) and monthly reports from JAA State Branches as well as profiling JAA members. You can download our Editorial Guidelines and Editorial Schedule below.